Discover Eau d’Italie, the fragrance collection born from the iconic Hotel Le Sirenuse in Positano. An olfactory journey through the breeze of the Amalfi Coast and a passion for Italian art and hospitality. From bestsellers to body care products, let yourself be captivated by Mediterranean elegance and freshness.
It was around the 1950s when the four Sersale siblings – a historic family of the Neapolitan nobility – made a groundbreaking decision: to open their family’s 18th-century palace to the public, sharing their love for hospitality, art, and their homeland. This marked the birth of Hotel Le Sirenuse, a benchmark of Neapolitan hotellerie, renowned for its iconic style that seamlessly blends precious antiques with contemporary artworks in a timeless harmony. In 2004, 50 years after the hotel’s founding, Marina Sersale (second generation of the founders) and Sebastián Serrano Sersale decided to honor Le Sirenuse and what it represents by creating the Eau d'Italie fragrance. This perfume embodies their love for hospitality, olfactory artistry, and Italian beauty. What started as a tribute to their legendary hotel soon became the beating heart of a collection of fragrances and body care products inspired by Italy’s artistic, cultural, and sensory richness.
Eau d'Italie is more than just a fragrance line: it is an olfactory journey through the regions of Italy, a sensory interpretation of its history, landscape, and art. From the sea breeze of the Amalfi Coast to the intense aromas of the Mediterranean, each creation is unique and tells a story. The secret to this success? A truly Italian ingredient: passion. By collaborating with the world’s finest perfumers and using only the highest-quality raw materials, Eau d'Italie brings to life sophisticated and contemporary fragrances capable of evoking deep emotions and unforgettable memories.
Alongside its perfumes, Eau d'Italie offers a selection of body and home products inspired by the magic of Le Sirenuse. Creams, shower gels, and lotions are all formulated with premium ingredients to cleanse and hydrate the skin, leaving it wrapped in delicate and enveloping fragrances. The liquid soaps are 100% plant-based, perfect for hands and body. Each 300ml bottle, with its elegant and practical design, brings the unmistakable scent of the Italian dolce vita into your home. Eau d'Italie is not just a name—it is an ode to art, beauty, and the unmistakable Italian spirit.
50 ml is an official retailer of Eau d'Italie. If you’re captivated by these fragrances and want to explore more niche perfumes, don’t miss our wide selection of : , , , , , but also , and many more. At 50 ml there's always something for everyone! If you love Beauty, check out our selection of . Sign up for our Newsletter to discover many news about Artistic Perfumery. We are waiting for you!
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